Atresmedia realigns global series networks


Details

Juan Fernandez Gonzalez

| 17 December 2015




Atresmedia has unified Atres Series, which broadcasts across LATAM and the US, and Atreseries, the Spanish version due to premiere next week.



atreseriesThe Spanish network brand and logo will now be the same for the American signal, as the programming is practically identical. The announcement was made during the official presentation of Atreseries' launch on Spanish DTT, which is scheduled for 22 December.

The international themed channel, launched in 2014, is already reaching over five million US pay-TV households and is gradually expanding across Latin America thanks to distribution deals like that recently signed with Panama's Cable Onda.

With this success in mind, Atresmedia is now ready to tackle the highly-competitive Spanish free-to-air (FTA) market.

The channel's portfolio is not only formed by Atresmedia's in-house titles and co-productions, but also with international hits such as Unreal, Bates Motel, Person of Interest and Covert Affairs will air on the new signal. Current in-house series like Mar de Plástico, Velvet, Vis a Vis and Bajo Sospecha, and classic titles such as Gran Hotel, Un Paso Adelante and Los Hombres de Paco will however be at the centre of Atreseries' programming.

In addition to series and some films, including the TV premiere of Pancho: El Perro Millonario, Atreseries will offer special shows produced by Atresmedia’s company Verte. Sofá y Manta, Un Día Con, Hablando en Serie and El Casting will complete the newcomer’s schedule.