NBA Christmas Day broadcasts hoop ratings wins


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Michelle Clancy

| 29 December 2015




The Golden State Warriors’ 89-83 victory over the Cleveland Cavaliers on ABC, a rematch of the most-watched NBA Finals in ABC history, was up 22% from last year by scoring a 6.7 overnight rating.



According to Nielsen, the 6.7 is up from a 5.5 for Cavaliers-Heat on Christmas Day 2014, and the telecast is the highest-rated NBA Christmas Day game since 2010 (Lakers-Heat, 7.1) and the third-best NBA regular season overnight rating since 1999.

The five-game Christmas Day NBA slate across ABC and ESPN was up 9% compared to 2014 (ABC, ESPN combined for three games last year).

The NBA double-header on ABC averaged a 5.5 overnight rating, which is up 15% compared to 2014 (4.8). The 5.5 double-header average is the highest-rated ABC double-header on Christmas Day since 2012.

The NBA on ESPN prime time double-header averaged a 2.3 overnight rating, matching 2013 as the highest-rated Christmas Day prime-time double-header ever on ESPN. Additionally, ESPN’s Christmas Day triple-header, which also averaged a 2.3 overnight rating, matched 2013 as the highest-rated Christmas Day triple-header ever on ESPN