VideoBlocks promotes CMO Leonard to chief executive


Details

Michelle Clancy

| 29 January 2016




Online video provider VideoBlocks has announced the appointment of TJ Leonard as CEO.



Leonard has been the company’s CMO for two years, and in his new role, he will be tasked with growth.

In 2015, the VideoBlocks Marketplace, which offers stock video for B-roll use and the like, reached one million video clips and $1 million in contributor commissions, while growing its member base to more than 130,000 paying members.

Joel Holland, founder and former CEO, will fulfil the role of executive chairman of VideoBlocks, and work to formulate new industry partnerships, similar to those from 2015, which included organisations such as Discovery Communications, YouTube, Vimeo and BuzzFeed. Holland also will represent VideoBlocks among the creative community.

"As the company continues to evolve, and more complex needs emerge, it has become clear that the team needs both a CEO to continue to drive growth and product innovation on a daily basis, as well as a full time executive chairman to represent the business within the video and media industries," said Leonard. "The team's core value is to put artists first, and with this transition, we can build the types of partnerships and products necessary to make VideoBlocks the first place every creative goes when starting a new project."