The Avatars targets German market


Details

Juan Fernandez Gonzalez

| 08 February 2016




The Avatars, an international, millennial-targeted co-production between Boomerang TV, Fly Distribuzione TV and Brave Films, is to premiere on free-to-air (FTA) TV in Germany.



The youth network KiKA – owned by public broadcasters ARD and ZDF – will broadcast two back-to-back episodes of the series from Monday to Thursday in the prime time slot.

The production is already aired by South Africa's SABC, Poland's Teletoon+, Brazil's Gloob, Italy' Disney and Nigeria's Cool TV.

In addition, the format has been sold to several Eastern European countries including Hungary, Romania, Moldavia, the Czech Republic and Slovakia (Megamax). The series will also air soon on RAI Gulp Italia.

Shot entirely in English, The Avatars' 52x24’ episodes tell the story of a group of teenagers who dream of becoming rock stars, only to find record companies ignore them because they’re too young.