AIS adds Turner channels to mobile OTT line-up


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Michelle Clancy

| 02 April 2016




AIS, a key mobile operator in Thailand, has added five Turner channels to its Playbox OTT service and Play mobile app.



playboxThe 40 million AIS mobile subscribers can live-stream the five linear channels as well as watch catch-up content from Warner TV, World Heritage Channel, HLN, Boomerang and Toonami.

The two kids’ channels, Boomerang and Toonami, are packaged with an AIS mobile subscription and available to all existing subscribers, while Warner TV, World Heritage Channel and HLN are accessible with an additional fee or as part of a bundle package for selected accounts. All channels are available to all for a three-month trial period as part of a launch promotion.

“AIS subscribers can now tap into an impressive slate of video entertainment from Turner’s diverse portfolio, across a wide range of programming genres,” said Phil Nelson, MD of Turner in Southeast Asia. “Boomerang and Toonami are already Thailand’s top-two kids’ channels so it’s fantastic to work with AIS to offer the brands to an even wider audience, on the go, via their mobile devices.”

He continued: “Warner TV – with its unrivalled line-up of superhero series, comedies, Hollywood blockbusters and action shows – will complete the content offering along with news service HLN and documentary channel World Heritage Channel.”

Turner is the first international broadcaster to offer content on the AIS platforms, and the five brands are also the first premium pay-TV channels to launch. In addition, this is the first time that HLN and World Heritage Channel brands have been made available on any platform in Thailand.

“AIS turns mobile devices into much more than just a tool for making and receiving voice calls,” said Suvit Arayavilaipong, SVP of product management of AIS. “With a variety of quality entertainment and productivity applications and digital content, and through the AIS Playbox and the AIS Play app, we bring you a whole new world-class entertainment experience of movies, TV series and shows.”

The news comes as IPTV exceeds satellite in the region for the first time.