The Cossacks. Football kicks off MEGOGO content production


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Editor

| 29 May 2016




Leading Russian-language video provider MEGOGO has officially started its first content production project with an animated series.



Pausebanner Kazaki RUSAimed at a global audience, the The Cossacks. Football project falls within the framework of a new content production project in association with the animation studio Baraban and scenario author Eduard Kirich. MEGOGO financed the rebirth of the animated legend, the first series of which were produced over 40 years ago. The modern animated series describes adventures of the heroes in Europe, the subject chosen to coincide with the Euro 2016 football championship starting on 10 June 2016. Each new series tells us about countries and national teams contended by our heroes in a football battle.

At launch the animated cartoon will be available for users in the CIS and Baltic countries, Ukraine and Georgia, as well as viewers all over globe. It is a cartoon available on a free-of-charge basis under advertising model on platforms such as online, mobile devices for iOS, Android, Windows and in the MEGOGO application for smart TVs.

“The Cossacks coming into the world has a paramount importance for VOD-segment development in the CIS region as legal video services started producing their own content,” explained MEGOGO CEO Vladimir Borodin. “And for us this is also a huge responsibility before the users – the entire post-Soviet area audience. We’ve created not only a new animated product, but also a fabulous story continuation, dating back long before MEGOGO and Internet emergence. Thus The Cossacks. Football turns out to be an important event for the entire post-Soviet animated cartoons and marks the beginning of the active industry participation age in the content production.”