Vodafone Spain counts down to HBO VOD deal

Juan Fernandez Gonzalez
| 28 June 2016

As Game of Thrones’ sixth season came to an end, Spain’s Vodafone looks to the next one which will premiere on HBO’s upcoming streaming service, to which the British telco is the exclusive partner in Spain.

juego de tronosShortly after starting to expand HBO Go as a standalone platform in the Americas, HBO announced it will also move forward in Europe, with Spain being the country chosen to extend the HBO Nordic service.

Following similar strategies in other territories, HBO is tapping into a solid telecoms operator in Spain, aiming to reach a large number of subscribers in a short time.

These moves will place Vodafone in a privileged position when the HBO video-on-demand (VOD) platform lands in Spain, expected this autumn. “Thanks to the HBO deal, Vodafone TV will offer every season of Game of Thrones, as well as the worldwide premiere of the seventh season,” said the telco in a release.

Under the terms of the agreement, HBO España will be accessible via Vodafone’s IPTV service as well as on mobile devices, tablets and computers; and it will offer other full series and premieres in addition to Game of Thrones, such as Silicon Valley, Girls, True Detective and The Sopranos.