HKBN, TVB reach 100,000 users as OTT expansion announced

Rebecca Hawkes
| 01 July 2016

Hong Kong’s latest over-the-top (OTT) video service myTV SUPER has registered 100,000 subscribers in three months since it was launched by HKBN and Television Broadcasts Limited (TVB).

The media companies are now expanding their alliance to cater to the enterprise market, targeting restaurants, cafes, bars, hospitals, private estate clubhouses, and other private establishments across Hong Kong.

The MyTV SUPER OTT services comprise 21 linear TV channels and two subscription video-on-demand (SVOD) platforms. Combined, it provides over 19,000 hours of TVB self-produced and acquired programmes, including TVB’s dramas and variety shows, Japanese dramas, Korean dramas, and the 2016 Rio Olympic Games.

Its new Enterprise Market Fibre Broadband (100Mbps) + myTV SUPER service value bundle is priced at HK$248 per month.

“By offering disruptive value to the commercial segment during these tough economic times, we aim to help small businesses attract more customers via compelling content,” said William Yeung, CEO, co-owner, HKBN.

S K Cheong, TVB executive director and general manager, added: “I am glad to announce that with HKBN’s business fibre broadband service, myTV SUPER’s supreme content will be expanded to an enterprise market that includes restaurants, bars, hospitals and much more.”