Kenyan pay-TV operator Wananchi has selected Qwilt’s open caching technology to optimise the delivery of over-the-top (OTT) video for its subscribers across East Africa.

Qwilt Logo Hi Res“At Wananchi, our goal is to revolutionise communications by delivering high quality, cost-effective services for our customers. As the number of OTT services in East Africa increases and the demand for content continues to grow exponentially, we chose Qwilt to help alleviate the strain on our networks,” said Joao Machado, chief technical officer, Wananchi Group.

“The results are outstanding - we've seen average bit rate (ABR) improve by 300% and end users enjoy higher overall QoE. By implementing Qwilt's open caching solution, we were able to take control of content delivery - which means we are building a more intelligent, resilient and stable network.”

Qwilt’s technology is able to cache and deliver popular video content locally at the subscriber edge, analysing OTT video traffic in real time. Removing the need for duplicate streams from origin sites or content delivery networks (CDNs) is, says the company, essential to controlling the cost of network infrastructure.

“The rapid growth of streaming video services and increasing demand from subscribers are issues that are top of mind for the industry. We're at a critical juncture and network operators are looking for solutions to support their efforts and satisfy their subscribers during this time of evolution in streaming video,” added Alon Maor, CEO and co-founder of Qwilt.

“Qwilt's open caching solution eliminates redundant video streams across operator networks, speeding up delivery and minimising traffic during peak viewing times. We're excited to work with Wananchi Group to provide consumers with the QoE they expect and deserve.”