Insight TV leads Vodafone’s HDR 4K launch in Spain
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Juan Fernandez Gonzalez
| 08 March 2017

Insight TV has sealed a major distribution deal with Vodafone Spain to feed the telcos new Ultra HD HDR line-up.

“We’re the first operator in Spain to launch a 4K HDR TV service. We want to provide our subscribers with original UHD content made to the highest technical standard with vivid cinematography; Insight TV captures these qualities perfectly,” said Vodafone TV Spain’s director, Ignacio García-Legaz.

The announcement follows Vodafone’s revamped UHD TV strategy, launched two weeks ago. Along with five 4K-only linear networks, the British telco has added one La Liga game per week in 4K. The UHD service is currently available to customers via the new TiVo box, with a wider roll-out planned in the next few weeks.

Featuring original programming in the form of innovative documentaries, reality series and factual programmes, Insight TV provides Vodafone TV subscribers with hundreds of hours of unscripted content in Ultra HD.

“We’re very excited to be chosen by Vodafone Spain as a key part of its new 4K UHD platform. Consumers want the latest technology to enjoy the unparalleled picture quality brought by natively shot and produced UHD,” added Rian Bester, CEO, Insight TV.