Kwesé TV brings ESPN back to Africa
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Editor
| 09 March 2017

Econet Media’s Kwesé Sports and ESPN have launched an exclusive ESPN channel on the Kwesé TV bouquet, marking the much-anticipated return of the sports channel to the African continent.

The channel will aim to deliver the most comprehensive sports coverage in Africa, offering live coverage of events from across the globe along with unique original programming. This will include an African edition of the SportsCenter programme which will cover the latest in sports news, highlights and updates in its signature format.

African viewers can access thousands of hours of ESPN content which will be licensed to Kwesé. Including both live sports and award-winning original programming, the content will appear across the ESPN and Kwesé Sport channels.

In addition to launching the ESPN channel, Kwesé and ESPN will launch an African edition of the ESPN website and mobile app later in 2017. The digital destinations will offer access to news, scores, features, video, live games and matches. KweseESPN.com and the new KweseESPN app, coupled with the Kwesé TV Everywhere App, will give its viewers 24/7 access to all the latest in sports from across the globe in a way that has never existed for African sports fans.

Commenting on the launch, president and CEO of Econet Media Joseph Hundah said: “This is a real game-changer. In ESPN we have a collaborator that enhances our offering to our viewers. We have always aimed to deliver premium sports programming and we continue to bring the best to our sports fans, through our acquisitions of top-shelf sports rights and our investment in our platforms and in how we deliver our programming whether through pay-TV, free-to-air or digital mobile platforms. The launch of this channel is significant as it cements our place as a leading provider of sports programming in Africa”.

Added Russell Wolff, executive vice president and managing director, ESPN International: “We are thrilled to be working with a fellow innovator like Econet to bring ESPN and SportsCenter back to television screens in Africa and expanding the Kwesé and ESPN digital connection with fans. This launch is just the beginning of how these two great companies will serve fans Africa.”