DirecTV expands role for Pavlovsky
Details
Juan Fernandez Gonzalez
| 11 September 2017

Nadine Pavlovsky has become DirecTV’s new VP of marketing, programming and products for Argentina, Uruguay, Chile and Peru, expanding her current role as marketing and programming VP for DirecTV Argentina and gaining a regional position at the satellite pay-TV operator.

Since Pavlovsky arrived at the company in 2012, she has been in charge of consolidating the DirecTV Sports brand across the region. In addition, she was involved in some of the company’s first original productions, including La casa del Mar.

Before joining DirecTV, Pavlovsky worked for companies including Citibank and American Express, where she was VP of marketing and communications for Latin America.