Keshet International launches $55MN global content fund
| 13 March 2018

Hot on the heels of announcing plans to take a controlling stake of production company incubator, investor and business accelerator Greenbird Media, Keshet International has established a $55 million fund to invest in high-profile drama projects.

KI’s fund was set up in partnership with several of Israel’s largest holding and asset management companies including Altshuler-Shaham, Phoenix Insurance, Arxcis Global Wealth Management and Halman Aldubi Investment House Ltd. The fund incorporation and establishment was led by Sigal Alboher, the group's chief financial officer, and Viktor Vakrat the group's head of business affairs, with the advice of the investment banking firm Rosario Capital.

The KI Fund will aim to bring high-profile TV and film projects to a wider global audience by utilising Keshet’s worldwide distribution prowess. “We decided to launch this fund because we have seen heavy demand for more high-profile dramas across all key territories,” explained KI CEO Alon Shtruzman. “Through targeted investments like these, we will be able to bring more great stories to life and help them travel throughout the world. There is a renaissance underway in TV and film drama, and we want to bring these productions to as much of the world as possible.”

Added Amir Gil, CIO of Halman Aldubi: “We view the KI fund as an opportunity to benefit directly, on behalf of our clients, from the impressive growth that the media market and the scripted content sector specifically are experiencing in recent years, as the result of the fundamental change that is occurring in global viewing habits and the technology advance media platforms which enable it. Keshet International, as a significant global player in the production and distribution of content, is enabling us unmitigated access, as investors, to this growth market which is expected to continue and grow in upcoming years.”