Teads reveals ‘explosive’ record growth for 2017
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Editor
| 22 March 2018

Altice-owned video advertising marketplace Teads is claiming to have set a milestone with 53% year-on-year top line revenue growth in 2017 totalling $317 million.

The 2017 figures compared with 45% percent growth and meant that the company was EBITDA-positive for the fifth year in a row. Teads said that it now reaches an audience of 1.2 billion monthly unique visitors, including 800 million on mobile. Attributing drivers for the growth, the company said that during the year it had invested heavily into interactive technologies, providing tools to adapt TV commercials to the mobile screen, and personalise the advertising experience, leveraging data and artificial intelligence.

“More and more advertisers are trusting Teads and our leading publisher partners to provide a powerful alternative to YouTube and Facebook for distributing their video campaigns in a high-quality environment,’ remarked Teads executive chairman Pierre Chappaz. Our strategic partnerships with the most premium publishers all over the world, our meticulous attention to user experience, constant focus on innovation, and our global scale set us apart from the rest of the ad tech companies. Our bet on quality is paying off.”