NeuLion folded into launch of Endeavor Streaming
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Michelle Clancy
| 15 January 2019

Entertainment company Endeavor — whose portfolio includes WME, IMG, and UFC — is forming a streaming video division called Endeavor Streaming.

The company will include NeuLion, a digital video technology company acquired by Endeavor in 2018 for $250 million, which powers services from the NFL, NBA, UFC and Euroleague.

Endeavor Streaming will continue servicing existing partners, while bringing on new clients including WWE and the streaming service WWE Network; UK-based BT and BT Sport Box Office; and OSN, a Middle East and North Africa entertainment network.

“There is no better home for content owners – whether an established sports league or a rising new content creator – than Endeavor Streaming,” said Nick Wilson, Endeavor CTO, and Endeavor Streaming president of business operations Will Staeger. “We’ve integrated Endeavor’s scalable platform with NeuLion’s industry-leading technology and feature set to provide clients with the best tools and services in video streaming, removing technology as a barrier in reaching their consumers.”

Endeavor Streaming, which recently handled the UFC 229: Khabib vs. McGregor boxing event, will meanwhile continue working with major media providers including Univision, Sportsnet, Sky Sports, MSG, National Geographic and Big Ten Network.