Mediamorph achieves record-setting year in new customer acquisitions in 2018
Details
Editor
| 16 January 2019
Content value management (CVM) cloud platform provider Mediamorph has announced that it has set a record pace of new customer acquisitions in 2018 that included content providers, broadcasters and operators.
Mediamorph’s CVM analytics provides real-time access to actionable data tracks. It claims to account for over two trillion transactional-, subscription- and advertising-based video-on-demand (TVOD, SVOD and AVOD) global sales annually and manages approximately 20 million avails across content providers and distributors.
The company claims it now has all eight of the top eight Hollywood studios, sixteen of the top twenty broadcasters as well as the two largest global operators in the world on their customer roster. New deployments in 2018 included AT&T, PBS Distribution, A&E, Redbox, Ellation, Cinedigm, STX and VICE.
The company says that its momentum reflects the growing need for a platform that orchestrates the 360° process bringing content value from provider to distributor to the connected consumer.
“Every organisation must adopt best-in-class technology to survive and thrive in today’s rapidly changing media world,” said CEO Rob Gardos. “Mediamorph’s CVM platform drives greater accountability, flexibility and scalability to maximise revenues... This is an absolute must in a rapidly changing world with the increasing demands of the ‘anything, anywhere, anytime’ consumer.”




Reply With Quote