A+E announces cross platform sales in LATAM, US Hispanic markets
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Joseph O'Halloran
| 21 January 2019
In a deal for new scripted and factual content involving distribution by a variety of platforms in the regions, A+E Networks has secured a raft of new programming sales among Latin American and US Hispanic markets.
The content provider says that licensing agreements have been closed already for the broadcast of many of its ‘hottest’ scripted, factual and TV movie content, including agreements with Direct TV (Latin America), Plural TV (Colombia) and NBC Universo (US Hispanic).
The agreement with Direct TV, which represents A+E Networks’ first deal of this magnitude with the satellite provider in LATAM, includes David Cassidy: The Last Session (1 x 90 min.), The Clinton Affair (6 x 1 hour) and The 44th President: In His Own Words (1 x 2 hours) for broadcast in Latin America. Colombian FTA broadcaster Plural TV has licensed Live PD: Police Patrol (29 x 30 min.), along with biopics Cocaine Godmother starring Catherine Zeta-Jones (1 x 2 hours) and Michael Jackson: Searching for Neverland (1 x 2 hours). In the US Hispanic market, NBC Universo has licensed My Crazy Ex and Storage Wars.
“We are thrilled to continue to build partnerships which such top tier platforms across the Latin and the US Hispanic markets with compelling programming that resonates with and attracts viewers to the fold,” said Ellen Lovejoy, VP/head of content sales, A+E Networks.
“These latest sales demonstrate our commitment to growing A+E Networks’ client portfolio across the region and the growing appetite for our content,” added Helen Jurado, senior director, international content sales, A+E Networks. “We are especially pleased with the increase in sales of our movies for women, that are made by women, and the many series which ring relevant to viewers around the globe.”




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