Tigo integrates Amazon Prime for Colombian customers
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Michelle Clancy
| 30 January 2019
Millico's Tigo service has added Amazon Prime Video to its interface for Colombian customers; and, it plans to expand the streaming option to the rest of its Latin American operations over the course of the year.
The movee Teh moveThe will impact more than 32 million mobile and 3.6 million cable customers, who will be able to sign up for Amazon Prime for $5.99 per month. Service will be integrated into Tigo’s ONEtv platform.
Tigo already offers Amazon Prime in Guatemala, and has other similar multiplatform agreements available with Netflix, FOX, HBO and Crackle.
“This agreement is a continuation of our strategy to position Tigo as a content and entertainment supermarket,” said Luciano Marino, vice president of B2C at Millicom.
Founded in 1992 and officially registered in Luxembourg, Millicom provides digital lifestyle services through its principal brand, Tigo. In April 2018, Millicom launched Tigo One TV in Costa Rica, kicking off the expansion of next-gen TV services across Latin America. Recently, Liberty was in talks to buy out Millicom, but those talks have now ended, said the company.




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