Toggle switches on Game Of Thrones with HBO GO
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Joseph O'Halloran
| 13 February 2019

Singapore’s Mediacorp's Toggle digital entertainment platform is to boost considerably its content bouquet by offering HBO GO from 14 February 2019.

The service provider says that its collaboration with HBO Asia is indicative of its commitment to working with global media partners. It says that the new deal will see it bridge the best of both entertainment ecosystems, furnishing fans with all-access subscriptions to HBO's GO's six streaming channels with award-winning content such as the highly-anticipated final season of Game Of Thrones and Western blockbusters such as Jurassic World: Fallen Kingdom (2018) and Ready Player One (2018). the offer is also said to have an ‘intuitive’ interface for ‘seamless’ service.

Highlighting the difference between its new offer and rivals, Mediacorp claims that unlike other app-in-app configurations that compel consumers to exit existing interfaces to activate their secondary apps, HBO GO is fully accessible within the Toggle app for easy navigation. Subscribers can opt for a big-screen experience through smart TVs and Apple TV or through mobile devices.

“We're excited to be working with Mediacorp and Toggle to expand the reach of our online streaming service, HBO GO, in Singapore,” commented HBO Asia CEO Jonathan Spink. “More subscribers in Singapore will now have easy access to stream HBO Asia's network of six channels and watch Hollywood and Asian movies, as well as award-winning HBO Original content from US and Asia.”

Tham Loke Kheng, CEO, Mediacorp added: “We're thrilled to be offering HBO GO on Toggle, our digital entertainment service. With HBO GO, we will be delivering even more compelling content to our consumers on their favourite digital devices. We're catering to multiscreen consumption habits, minus the need for set-top boxes and manual installation.”