Sky Mexico consolidates metadata with TiVo
Details
Gabriel Miramar-Garcia
| 21 February 2019

Sky Mexico has signed a metadata deal to use TiVo as the primary provider for search and recommendations.

Sky Mexico will use TiVo for its next-generation subscription television services in Mexico, Central America and the Dominican Republic, consolidating its metadata across its next-generation platform, rather than relying on multiple vendors. TiVo’s metadata improves,

“Our deal with Sky Mexico underscores TiVo’s commitment to the Latin American region, and Mexico in particular,” said Karl Misling, VP, sales, Latin America, TiVo.

“TiVo’s powerful metadata solutions, which include extensive sports data and rich imagery, will assist Sky Mexico in its effort to reach new customers with highly personalised entertainment content. We are delighted that TiVo's industry-leading metadata and technology platform is gaining significant traction in Latin America and is helping to enhance more TV services across the region.”