Tubi to bring classic NBC content to AVOD service
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Michelle Clancy
| 01 March 2019

Tubi has signed an AVOD deal with NBCUniversal, adding nearly 400 television episodes and movies as part of its aggressive plan to expand in 2019.

Customers of the ad-supported video-on-demand (VOD) servicead-supported video-on-demand (VOD) service will now be able to access a variety of films and television series from NBCU’s content library, including iconic TV series such as Xena: Warrior Princess, Hercules: The Legendary Journeys, The A-Team, Punky Brewster, The Incredible Hulk, Quantum Leap and the original versions of Magnum, P.I., Battlestar Galactica, Bionic Woman and She-Ra: Princess of Power.

“We’re excited to be a home to this robust library of world-class, iconic content from NBCUniversal that appeals across generations,” said Adam Lewinson, chief content officer, Tubi. “We are aggressively working to expand our library, and this is one of many deals to come for Tubi."

The service claims that its content volume is more than double in size to Netflix – approximately 40,000 hours of content. Tubi consistently ranks as one of the most watched apps on the world’s largest platforms, including Amazon’s Fire TV, Roku iOS, Android, Xfinity X1 and many others.

Tubi recently announced record growth in 2018, with 4.3 times the amount of content on the service over the previous year – and in December 2018, customers streamed nearly as much content as all of 2017. The company also announced plans to invest over nine figures into content acquisitions in 2019.