CNN falters in May primetime
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Michelle Clancy
| 08 June 2019

CNN’s primetime viewership in the US has declined throughout the month of May, according to performance data from Nielsen.

The leading news outletThe
The data showed that the global new organisation has fallen to third place in primetime viewing, trailing behind Fox News and MSNBC, after taking a 9% blow to its total primetime viewership, 16% drop in total day viewers, and 31% fall in the total day demographic compared to what the network averaged in May 2018.

CNN also suffered a 41% drop in the highly coveted adults 25-54 demographic, with just 198,000 viewers in demo compared to Fox’s 389,000 and MSNBC’s 255,000.

April 2019 had been a difficult month for the other news outlets too, with Fox experiencing a 19% decline and MSNBC a 36% fall compared to the same time in 2018.

CNN for its part disputed Nielsen’s data, claiming that it posted its “third-highest May in 11 years in weekday primetime in total viewers.”