Viu adds Telugu series The Grill
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Rebecca Hawkes
| 04 July 2019

PCCW’s video streaming platform Viu has added a new Telugu language series in India called The Grill.

The 10-episode digital series follows the life of Arjun, an engineering college fresher and four first-year engineering students, caught in a bitter rivalry between the juniors and seniors that divides their world.

“The Telugu speaking states have a tradition of successful campus films, but there is a void of youthful content in the OTT space to resonate with the voice of the local Telugu consumers, therefore The Grill is relevant today,” said producer Sharath Marrar from Northstar Entertainment, which also produced hit films starring Pawan Kalyan, like Gopala Gopala, Sardar Gabbar Singh, and Katamarayudu.

Directed by Sharan Kopishety (Kirrak Party), Viu’s latest on-demand show stars Santosh Sobhan (as Arjun), Viva Harsha (Ganesh), and Maira Doshi (Aaradhya).

Viu India country head Vishal Maheshwari said: “At Viu, we believe in investing in stories that matter to our audiences. The Grill is a perfect example of a day in the life of a typical Viu-er. Globally our goal is to invest in local talent in our originals and making it for a global audience. We are pleased youngsters Santosh, Viva, and Maira have delivered superb debut performances in The Grill. With its simulcast launch in all our 17 markets globally it’s a great start for any debutant.”