Fukrey Boyzz series heads to Discovery Kids India
Details
Rebecca Hawkes
| 23 September 2019

Discovery Kids India is set to launch a new animated series Fukrey Boyzz, based on the popular Bollywood franchise from Excel Entertainment.

The TV network will launch the show Fukrey Boyzzz in six languages - English, Hindi, Tamil, Telugu, Malayalam and Kannada - on 12 October, featuring the crazy trio Hunny, Choocha and Laali.

“For the first time ever, Excel Entertainment will be extending itself to developing content for kids with Fukrey Boyzzz. This is a huge step forward for us and brings with it its own sense of accomplishment,” said Ritesh Sidhwani, co-founder, Excel Entertainment.

“The nuances of kids’ TV are very different from that of cinema; it requires adapting characters, their scenarios in a different yet relatable setting. However, the good part is that the plot and characters of the movie Fukrey lend themselves beautifully to interpretation in animation. Fukrey Boyzzz will take you on an endless laugh riot!”

Uttam Pal Singh, business head - Discovery Kids added: “We are confident Fukrey Boyzzz will be our next big disrupter in the kids genre. The Indian animation industry has done extremely well over the last year and has delivered great IPs, however almost all of them are targeted at children ranging from four to eight years.

“Fukrey Boyzzz is based on friendship, massti and slice of fukrapanti with quirky characters, it has the potential to expand our audience base beyond kids with parents watching the show along with them and sharing a great laugh together.”