HbbTV debuts in Montenegro
October 25, 2019 09.24 Europe/London By Chris Dziadul
Castoola has launched an HbbTV portal developed for M:tel Montenegro.
As a result, the latter, which is majority (51%) owned by Telekom Srbija, has become the first operator in Montenegro to offer HbbTV services.
These will be accessible to around 60% of its 80,000 subscribers who already have smart TVs.
Castoola specialises in targeted TV advertising and employs HbbTV to bring addressable TV to IPTV, OTT and DVB-S/T/C.