SPI/FilmBox inks channel distribution deals across Africa
Details
Editor
| 18 November 2019

Following up a splurge of business across Europe, content provider SPI/FilmBox has announced new channel and content distribution deals to deliver eight of its most popular channels to viewers across Africa with Azam TV, MTN Group and habeshaview.

Subscribers to the platforms will have access to SPI/FilmBox channels including FilmBox Africa, which features Hollywood movies and TV series from world renowned directors and producers.

Seven of SPI/FilmBox’s thematic channels and FilmBox Africa, which offers over 300 premiere titles every year, will now be available to Azam TV subscribers with the OTT app in East Africa, MTN subscribers in Ghana, and over six million habeshaview subscribers worldwide.

Other channels included in the deal are FilmBox Arthouse which brings world cinema classics from iconic directors such as Hitchcock, Kurosawa, Fellini and many others to cinema lovers; Gametoon which is dedicated to gaming content created by gamers for gamers; FightBox broadcasts some of the most electrifying combat sports live events and multi-discipline mixed martial arts coverage from all over the world; Fast&FunBox offers action-packed programming dedicated to adrenaline sports; DocuBox delivers a collection of award-winning documentaries about different cultures and the wonders of the world; FashionBox, for content on trends and all things style, and 360 TuneBox presents new music every week with emerging artists.

“We are proud to partner with Azam TV, MTN Ghana via Silver Rock Technology Services and habeshaview to introduce eight of our most popular channels to viewers in East Africa, the Republic of Ghana and to Ethiopian communities around the world,” said Georgina Twiss, MD Western Europe and Africa at SPI International. “We are excited to support the success of these partnerships and build brand engagement and TV viewership in these regions.”

“By having a partnership with SPI International, Azam TV offers a combination of eight unique channels through its OTT app, including: FilmBox Africa, FilmBox ArtHouse, DocuBox, FightBox, Fast&FunBox, FashionBox, 360 TuneBox and GameToon,” commented Azam Media deputy CEO Jacob Joseph. “We at Azam TV always aim to give the best of the best to our customers and this partnership with SPI shows that we mean it.”

“Africa is still an untapped territory especially in the digital market,” remarked Stephanie Wallace, content acquisition manager at Silver Rock. “Our aim is to provide affordable but innovative digital entertainment available to all and we believe this collaboration with SPI/FilmBox is in the right direction to spearhead growth in a largely mobile phone dependent African population.”

“habeshaview is delighted with our partnership with SPI International and providing their channels to our audiences worldwide. We believe the variety of channels within the SPI package offer our customers the variety of programs they are looking for” said Tigist Kebede, operations director at habeshaview.