EditShare takes HDR remote post-production workflows across the Finish Line
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Editor
| 08 April 2020

Aiming to gain secure, modern editorial workflows and collaboration, UK based post-production company The Finish Line is using EditShare’s Flow media management solution to scale its post-production business through remotely-enabled workflows.

The Finish Line offers services including full post-production to sub-contracting, quality control, mastering and consulting. Its clients include BBC Studios, BT Sport, Endemol Shine Group, FremantleMedia, Hat Trick Productions and ITN Productions.

Until recently, the company’s remote workflows were not commonplace and it spent a lot of time helping production companies migrate over to these services with the intention of helping their budgets to be better used. In addition, the impact of Covid-19 has changed the work dynamic for production facilities and given an urgency to deploying remote work solutions.

With the Flow media management solution it is creating a secure cloud-based media control layer that enables advanced, remote editorial workflows including ingest of rushes, storyboarding, and review and approval. Flow connects to industry storage platforms, adding a control layer that manages of assets and supports a range of codecs and resolutions ranging from standard definition up to 4K and 8K.

Embedded production tools let users search, browse, retrieve, assemble and distribute content with automation capabilities to orchestrate complex migrations and or redundant tasks. A public API enables extensible workflows and integration with creative tools. AirFlow provides secure remote access with the features The Finish Line requires to facilitate finishing workflows across distributed teams and clients.

“Our core business has been based around installing and staffing internal finishing services for production companies,” commented Zeb Chadfield, founder and finishing artist, The Finish Line.

“At The Finish Line we have been working as a distributed business for a long time and are in a position to help companies quickly pivot their operations. [There are] tools on the market which are simple to deploy in the cloud like Flow and QScan from EditShare. We can build all of the technology our clients are used to having access to in traditional facilities but within a virtual environment. We can then automate their ingest processes and provide them with easy and secure access to view their media. They can collaborate with their editors even while they are continuing to shoot or need to stay home because of a global pandemic.”