Cineverse to boost monetisation, discovery through Amagi Connect
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Editor
| 19 July 2023
Global streaming technology and entertainment company Cineverse is expanding its strategic partnership with Amagi to expand its portfolio of FAST channels to its flagship streaming service as well as add its streaming channels to the Amagi Conect marketplace.
cineverse logo 19 July 2023
Cineverse claims to have one of the world's largest portfolios of streaming channels and content libraries and the partnership aims to bring more third-party content to Cineverse and expand Cineverse's reach internationally by allowing more streaming platforms the ability to discover the breadth of streaming content the company has to offer.

Streaming linear channels from Cineverse, beyond its flagship service include AsianCrush, The Bob Ross Channel, RetroCrush, Comedy Dynamics, Midnight Pulp, Crime Hunters, The Dove Channel, Fandor and Screambox TV and many more. These channels are available now on the Amagi Connect marketplace for platforms to add to their line-ups.

Amagi Connect is designed to facilitate the discovery, connection and monetisation of streaming content around the world. It claims to have become the preferred choice for many FAST platforms, including LG Channels, Plex, TCL, VIDAA Free, Rakuten TV, Xiaomi, Redbox, Canela, Netgem, and more, as they seek to offer their viewers the highest quality content available in global markets.

"Cineverse's existing presence as a Top 10 provider of AVOD catalog will be further bolstered by this partnership, positioning us as major player in the $18 Billion FAST space," said Erick Opeka, president & chief strategy officer of Cineverse. "Additionally, it establishes Cineverse as a top competitor in the rapidly expanding high-growth arena of streaming offerings."

"Expanding our relationship to leverage Amagi Connect is an important step in our plans to expand the availability of channels on Cineverse while also fast-tracking our ability to establish a FAST business internationally," added Tony Huidor, Cineverse CTO and COO.

"Amagi's marketplace and industry-leading reach will allow us to expand our growing FAST markets outside of the US This will aid easy discoverability of Cineverse's FAST channels by connected TV manufacturers, virtual MVPDs and many emerging international OTT platforms seeking access to quality streaming content while allowing both sides of the ecosystem to rapidly launch new FAST channels across new territories easily. Furthermore, we aim to enhance and refresh Cineverse's FAST channels on a regular basis through strategic content acquisitions that cater to diverse audiences and drive viewership on a global scale."