NBCUniversal, Roku launch global distribution studio entertainment channels
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Editor
| 16 August 2023
Broadening their existing partnership, NBCUniversal (NBCU) and Roku have announced that their new free ad-supported streaming TV (FAST) linear content offerings featuring programming from across the NBCU Global Distribution library are now available on The Roku Channel.
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Effective immediately, global distribution studio entertainment channels newly available on The Roku Channel include: Murder, She Wrote, featuring episodes of the Emmy-winning mystery drama starring the beloved Angela Lansbury; Little House on the Prairie, featuring the hit series starring Michael Landon and Melissa Gilbert; and Universal Crime, which comprises library series that will provide viewers with plenty of mystery, suspense, and drama with shows like Columbo, Kojak and The Rockford Files and more.

Additional FAST channels coming to The Roku Channel include Saved By The Bell, which features all series in the comedy franchise that follows the inventive schemes and mischievous dreams of a tight-knit group of friends, as they navigate high school, college, and beyond; TNBC (Teen NBC), which will present series with timeless stories about the highs and lows of growing up; and Bad Girls Club, which features the series that follows seven outrageously bold, brazenly misbehaved women attempting to transform their reckless ways.

More channels will also be launching later this year, including Universal Action, with action-packed series like The A-Team, Magnum P.I. starring Tom Selleck, and Knight Rider starring David Hasselhoff, and Alfred Hitchcock Presents, the Emmy-winning anthology series showcasing the iconic mysteries created by the legendary filmmaker.

This is an expansion of NBCU’s existing FAST relationship with Roku, which currently includes NBC News Now, Dateline 24/7, Today All Day, LX, NBC local channels, Telemundo regional news channels, Sky News International, and The Rotten Tomatoes Channel. It also represents a broadening of NBCU Global Distribution’s relationship with Roku, beyond the licensing of films, TV series, and Telemundo programming.

“The Roku Channel is thrilled to announce its expanded relationship with long-time partner NBCUniversal,” shared Jennifer Vaux, VP, content acquisition & programming for The Roku Channel. “As FAST continues to gain incredible popularity in the marketplace, we’re excited to bring such terrific content options – including a strong roster of very well-known, fan-favourite programming – to our viewers.”

“NBCUniversal has an unrivalled catalogue of iconic series that have withstood the test of time and entertained audiences around the world,” added Bruce Casino, EVP, sales & distribution, US for NBCUniversal Global Distribution. “We are excited to expand upon our longstanding relationship with The Roku Channel and dive into the dramatically growing FAST sector by partnering with them to bring our beloved TV shows to their viewers.”