Vantiva integrates b-com AI-powered SDR-HDR converter into STBs
October 22, 2024 13.41 Europe/London By Julian Clover


An AI-driven SDR-HDR converter developed by French R&D Institute b-com has been chosen by Vantiva for its latest generation of set-top boxes.

Sublima is described as a “an augmented audiovisual experience” and was first seen last month at IBC 2024 in Amsterdam.

The technology includes real-time optimization of contrast and coulor, with optimised performance through NPU integration and native support for HDR-compatible televisions.

“This collaboration brings together Vantiva’s expertise in premium set-top box manufacturing with b-com’s state-of-the-art AI technology, allowing us to expand our Vantiva Home AI software suite,” said Vincent Guitard, product director for set-top boxes at Vantiva. “This groundbreaking technology delivers a truly enhanced viewing experience for our customers.”

Emmanuelle Garnaud-Gamache, CEO of b-com, added: “We’re thrilled that the advanced capabilities of this new version of Sublima have won Vantiva’s trust. Seeing our solution rolled out on a large scale in their set-top boxes is both a significant achievement and a testament to our expertise. This partnership showcases the transformative potential of AI in video technology for the home entertainment industry.”

A full rollout of Sublima is planned for 2025.