X launching Fabrizio 24/7 World Cup original series
May 11, 2026

By Nik Roseveare



X, the social media platform, has announced Fabrizio 24/7, an exclusive series featuring renowned football journalist and creator, Fabrizio Romano. The X Original series will run through June and July, bringing fans a real-time expert perspective on all things football during the 2026 FIFA World Cup.

The series will feature 40 episodic videos, and 3 live streams. Romano will deliver his signature rapid-fire predictions, in-depth tactical analysis, and personal insights as the matchups occur.


“I’m proud to bring Fabrizio 24/7 to X, delivering a real-time original series that keeps fans at the heart of every major moment,” said Romano. “This is football’s biggest stage, and there’s no better platform than X to connect directly with that global audience in the fastest, most authentic way possible.”

“X users instinctively turn to Fabrizio Romano first when football’s biggest moments unfold,” added Mitchell Smith, Global Head of Content Partnerships at X. “As we continue to double down on creators, we’re excited to build a premium, real-time original series with the sport’s supreme voice, giving fans and brands unparalleled access to exclusive content on the world’s largest conversation platform.”

The World Cup kicks of on June 11th, and fan conversations are already taking off on X. Since the 100-day milestone, there have been 360 million posts, 4 billion engagements, and 233 billion impressions globally. In the US alone, fans have generated 25 million posts and 21 billion impressions. Brazil, Nigeria, Turkey, the US, and the UK remain the most engaged countries, while Cristiano Ronaldo, Kylian Mbappé and Mohamed Salah lead player mentions.