Germany: Joyn adds video podcasts
July 3, 2026



ProSiebenSat.1, the German broadcaster, is bringing the podcast format to the screen by expanding its Joyn streaming platform with video podcasts from the Seven.One Audio universe.

At launch, the offering includes a curated selection of popular formats – including Der Sophie Passmann Podcast, SCHÖN LAUT, Make America Good Again!, Gysi gegen Guttenberg and Sisters in Crime. More titles will follow in the coming months – next up is the podcast Kaffee & Kater with Malika and Joi. Sales are handled by ProSiebenSat.1’s sales organisation Seven.One Media.


With their integration into Joyn, the video podcasts now have an additional distribution platform – and are integrated into Seven.One Media’s video sales efforts.

Lennart Harendza, Chief Revenue Officer at Seven.One Media: “With video podcasts, we’re strategically expanding our curated video offering on Joyn and providing our advertisers with even greater digital reach in a high-quality CTV environment. What’s particularly exciting about the content is the close relationship between the hosts and their community: it fosters trust and makes video podcasts a particularly effective and credible advertising environment.”

This move is made possible by the close integration within the Group: While Seven.One Media is responsible for monetising the video podcasts, Seven. One Audio, as a podcast specialist, develops the content, while Joyn ProSiebenSat.1’s streaming hub provides the platform for delivering it to viewers and listeners.

Alexander Krawczyk, Senior Vice President of Seven.One Audio, added: “With this move, we’re bringing the strengths of audio to the big screen and making content a visual experience as well. As a leading podcast marketer with a broad, exclusive sales portfolio and our production powerhouse Studio Bummens, we have maintained close, trusting relationships with hosts and partners for years. It is precisely this closeness that is our great advantage: it enables us to now consistently bring podcasts to Joyn as well.”