Arqiva unveils refreshed brand identity
September 9, 2026 12.10 Europe/London By Julian Clover


Arqiva has introduced a refreshed corporate brand as it seeks to reflect its evolution from a traditional broadcast infrastructure provider into a broader technology and critical infrastructure business.

Built around the new positioning, “Built for what’s critical”, the rebrand highlights the company’s expanding role across media, broadcast, utilities and critical national infrastructure, where it combines infrastructure, connectivity, data and managed services to support customers’ digital transformation.

While Arqiva remains a major provider of broadcast transmission and critical communications infrastructure, the company said its portfolio now also spans managed media services, cloud and IP-based workflows, smart data services, connectivity solutions and technology for critical infrastructure.

The company said the refreshed identity brings these capabilities together under a single brand that better reflects how its business has evolved alongside changing customer requirements and technology trends.

Chief Executive Officer Shuja Khan said the new brand represents a business that continues to evolve with its customers, combining infrastructure, connectivity, data and operational expertise to help organisations modernise with confidence.

The refreshed branding will be rolled out across Arqiva’s operations, digital channels and customer communications with immediate effect.