SPFL issues ITT for UK rights from 2029/30 season
October 20, 2026


The Scottish Professional Football League (SPFL) has issued an Invitation to Tender (ITT) for live UK broadcast rights for William Hill Premiership matches from season 2029/30.
The SPFL has indicated that it is flexible about the number of games that it shows live in future and the ITT invites bidders to discuss their preferences with the league.

The SPFL’s current agreement with Sky Sports allows the broadcaster to show up to 60 William Hill Premiership matches a season, with Premier Sports also showing up to 22 matches from Scotland’s top flight each year.
Both agreements run for four years from season 2024/25 to season 2028/29. The separate contract with Premier Sports for broadcast and sponsorship rights in relation to the Premier Sports Cup remains in place until at least the end of season 2030/31 and is not affected by this latest announcement.
Neil Doncaster, SPFL group chief executive, said: “Securing strong broadcast partnerships is an essential element in maintaining a balanced and sustainable income mix for the SPFL and its clubs. We anticipate strong interest from broadcasters in what is widely recognised as one of Europe’s most exciting national league competitions.”