…as Airtel Digital TV reaches a million

Rose Major

Dish TV’s good news was echoed by Airtel Digital TV, with reports saying the platform has reached the million-subscriber mark after a slow start.

A concerted effort to improve the product and its distribution network has seen the platform, which is backed by telco giant Bharti Airtel, gain ground in recent months. Airtel Digital TV was the fifth platform to launch, in October 2008, after Dish TV and Tata Sky, Sun Direct TV and Reliance’s Big TV.

Indiantelevision.com reports that Airtel Digital TV added 620,000 subs between April and July to surpass its million.